• Key Skills You’ll Gain in Digital Marketing with AI Training -
    ✓ Job-Focused Curriculum (Beginner to Advanced) with extensive use of AI
    ✓ Hands-on Experience with 50+ In-Demand (including AI) Tools
    ✓ Create attractive marketing videos, graphics & more
    ✓ Online Marketing & Branding Techniques
    more ...
  • Faster Placement Service -

    End-to-end placement support with early placement initiation either in ongoing training if some criterias are fulfiled or automatically on completion following our simple placement guidelines and continuous expert guidance through our dedicated placement team and strong hiring network of 1000+ companies to help you get the best job opportunities faster until you get hired. Check company list below.

  • Job Opportunities -

    Digital Marketer, SEO Executive, Social Media Marketer etc.

  • Pre-requisites -

    None. Any one from IT & non IT can learn.

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Syllabus

  • What is Digital Marketing?
  • Scope & Importance of Digital Marketing
  • Online vs Offline Marketing
  • Understanding Digital Consumer Behavior
  • Types of Digital Platforms (Owned, Earned, Paid)
  • Canva (Design Tool)
  • Box Designing
  • Mockups Creation
  • Video Creatives
  • ChatGPT Prompt Writing
  • Resume Creation
  • Creative Making
  • Hacks & Best Practices
  • AI Tools - Canva AI, Watermark Remover.io, ElevenLabs, Pictory, Leonardo AI
  • Pexels – Free stock photos & videos
  • Pixabay – Photos, vectors, videos & music
  • Freepik – Free vectors, photos, PSDs
  • Unsplash – High-quality free images
  • Mixkit – Free stock videos and music
  • Flaticon – Free icons and vector graphics
  • StockSnap.io – Trending free stock images
  • Undraw – Customizable free illustrations (SVG)
  • Note - Tools will be changed at runtime based on new updates.
  • Introduction to A.I. in Marketing
  • A.I. Content Creation (Posts, Blogs, Ads)
  • Prompt Writing
  • A.I. Image Creation for Marketing
  • A.I. Video Creation using Google Gemini
  • A.I.-Powered Infographic Creation
  • Ethical Use of AI in Digital Marketing
  • Video & Image Creation Hacks
  • Blogger Platform Setup
  • Create Blog & Social Media Content Writing
  • Blog Writing Hacks
  • Blog Optimization Techniques
  • Case Study Writing
  • AI Tools: Jasper, Plagiarism Checker, Humanize AI
  • Facebook Page Creation
  • Instagram Business Profile Creation
  • LinkedIn Profile & Company Page Setup
  • Twitter (X) Account Setup
  • YouTube Channel Setup
  • Profile Optimization
  • Hashtag Strategies
  • Platform-wise Strategy
  • When & Where to Post
  • Post Formats (Reels, Stories, Carousels, Shorts, Polls, Live)
  • Meta Business Suite Overview
  • Using Buffer for Post Scheduling
  • AI Tools: RiteTag, ChatGPT
  • Meta Ads Manager
  • Running Paid Campaigns (Online Marketing) on Meta ADs for Facebook & Instagram
  • LinkedIn ADs
  • YouTube ADs (covered in Google ADs section)
  • Twitter (X) ADs
  • Types of Campaigns - A/B Testing, Leads, Conversions, Reach, Awareness or Branding, Traffic etc
  • Remarketing
  • Privacy Policy Page Setup
  • AI Tools: AdCreative.ai, Copy.ai
  • Local SEO
  • Google My Business (GMB)
  • Citation Submission
  • Directory Submission
  • Social Bookmarking
  • Google Search Console
  • Keyword Research
  • Keyword Planner Tool
  • Chrome Extension: Infomentor,SERPTrends
  • Quora
  • DA/PA/Spam Score Checker Tools
  • Ubersuggest
  • Google Ads Setup & Structure
  • Google AdSense
  • Search Campaign
  • Display Campaign
  • Local Campaign
  • Remarketing Ads
  • YouTube Ads
  • Geo Targeting Techniques
  • Understanding CTR, CPC, CPM
  • Keyword Match Types
  • Conversion Tracking & Goals
  • AI Tools: Performance Max AI, Smart Bidding
  • Introduction
  • Web Crawlers (Search Engine Bots)
  • On-Page SEO:
    • Meta Title & Description
    • Header Tags (H1–H6)
    • Image Alt Text
    • Internal Linking
    • URL Structure
    • Mobile Responsiveness
    • Schema Markup
    • Breadcrumbs
    • Anchor Text
    • Keyword Placement & Density
    • Content-Length Strategy
    • Landing Page Optimization
  • Off-Page SEO:
    • Backlink Building
    • Guest Posting
    • Social Sharing
  • Technical SEO:
    • Sitemap & Robots.txt
    • Redirection
    • Canonical Tags
    • Site Speed Optimization
    • Mobile-Friendliness
    • Core Web Vitals
    • Orphan Pages
    • Fixing Web Errors (404, 301, 500 etc.)
  • Keyword Ranking Techniques
  • Google Algorithm Updates (Panda, Penguin, Hummingbird)
  • SEO Auditing
  • SEOquake
  • UI/UX Basics
  • Black Hat, White Hat & Grey Hat SEO Techniques
  • Google Web Master Tool
  • Analyze ad, content & keyword performance
  • Use Google Analytics, Meta Insights, YouTube Studio
  • Traffic Reports & Ranking Reports
  • Landing Page Performance
  • Create custom SEO & Social Media reports in Google Sheets
  • Use data to build stronger marketing strategy
  • Website Structure & Navigation
  • Mobile Responsiveness
  • WordPress Setup & Themes
  • Hosting with Hostinger
  • Connecting Domain & Hosting
  • Basic Page Setup (Home, Contact, Blog, About)
  • Introduction to Email Marketing
  • WhatsApp Marketing (Broadcast & Business API)
  • SMS Campaigns Basics
  • Mailchimp Overview
  • Email Automation
  • Tools: Mailchimp, WhatsApp Business Tools, SMS Gateway Providers
  • What is Affiliate Marketing?
  • Types of Affiliate Programs
  • Affiliate Platforms Overview
  • What is Influencer Marketing?
  • Reach & Collaboration
  • Quotation
  • Google Certificate
  • Institute's Certificate
  • Free internship with Internship Certificate (when you work for min 1 month on part time basis on our projects)
  • Creating a Personal Portfolio Website or PDF
  • Showcasing Practical Work (SEO, Ads, Design, Analytics)
  • Preparing for Interviews (Common Digital Marketing Q&A)
  • Mock Interview Practice & Strategy
  • 3 to 4 months
  • Looking to complete training quickly? option available, please inquire for more info.
  • more info
  • Live Online:₹25000 - ₹20000 (limited period)
  • Classroom - Get Fees
  • Individual courses / customized training available
  • Upcoming Batches

Tools

Digital Marketing Tools You will Learn | Digital Marketing Course Syllabus

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